Skip to content Skip to main navigation Skip to footer

Shuoyang (Sunny) Zhang

Founder and President, Z LAB

Shuoyang (Sunny) Zhang is an award-winning educator, entrepreneur, speaker and thought leader with 20 years of experience in digital marketing, social networks and international business. She is dedicated to linking academia with business through her position as a tenured professor at the University of St. Thomas’ Cameron School of Business as well as her role as the founder and president of Z LAB – Global Innovation Partners, empowering businesses and organizations through digital transformation and systematic integration of data analytics, strategic planning and technical implementation, for maximized return on investment. 

Dr. Zhang received her Ph.D. in marketing and her master of business from the Kelley School of Business, Indiana University and her M.S. in applied psychology from the Chinese Academy of Sciences. Dr. Zhang has published in premier academic journals, such as the Journal of Consumer Research and the International Journal of Operations & Production Management, among others. She has taught at Association to Advance Collegiate Schools of Business (AACSB)-accredited business schools for 16 years, including a variety of courses in marketing, management, entrepreneurship and e-business.  

Dr. Zhang was honored with the St. Thomas Aquinas Excellence in Teaching Award at the University of St. Thomas and as “Beta Gamma Sigma Most Influential Professor” at Colorado State University. Her Boot Camps at Z LAB are also well received by entrepreneurs looking for innovative breakthroughs. Dr. Zhang’s unique project-based, outcome-driven action approach has proven to be a revolutionary system that helps executives and organizations achieve growth and transformation.  

Dr. Zhang has conducted extensive research and developed effective strategies for many local and international businesses and organizations. She works closely with Houston’s innovation ecosystem, including entrepreneurs, investors, incubators and accelerators. She facilitated the U.S.-China Policy Hackathon focused on business innovation at the 2019 George H. W. Bush Conference on U.S.-China Relations and frequently speaks at international events. Dr. Zhang plays a significant role in cultivating network connections among the international business community. 


Bush Charity rallies virus aid
China Daily, 17 February 2020